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3 new social media friends

3 new social media friends

HTML5, microformats and next generation search – 3 things which you should probably become acquainted with this year if you work in the area of social media or web development. Why? Because they are crucial to driving forward their adoption. Peter Kim recently did some research into Social Media Predictions for 2009 – here is...

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Change

Change

This morning I saw a story on CNN about change.gov. It’s a website set up by the Obama transition team to harvest ideas and feedback on their policies, priorities and so on. When browsing for it, I accidentally discovered another “change” website. This one is change.org, calling itself a “social action network”. The great thing...

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Thinking like a net-gener

Thinking like a net-gener

Yesterday I read Don Tapscott’s brilliant article about net geners and work in the Guardian. (He was the guy who wrote the excellent book, Wikinomics). He talks about a whole generation of people who want to work for organisations where “work” equals “fun”. And how these people, if correctly fostered by organisations, could drive their...

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The problem with IT and Marketing

The problem with IT and Marketing

My dad runs his own business, I guess he employs around 30 or so people. I have worked for organisations where the IT dept alone is probably 10 times that size. And that’s not unusual for big organisations. And having now worked for several large companies, I’m becoming more convinced that many companies of a...

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